Thread Studios

Born of the British Army’s Combat Camera Team, we pride ourselves on operational discipline, creative problem solving and the courage to follow a story wherever it leads. 

From undercover investigations to remote locations, Thread brings a rare combination of journalistic integrity, production craft and field-operational experience to every project.

Our global network of fixers, researchers and filmmakers means we can deploy fast and deliver without compromise.

For us, form follows function follows purpose. Whether we are penetrating a criminal enterprise in a semi-hostile state or crafting viral content for a campaign, there are two questions that guide us: who is the audience? And what effect are we trying to achieve? Everything flows from that.

We live by four core values. These are the threads of our DNA:

• Creativity.  At Thread, we know all too well that no plan survives first contact. So instead of acting like an army, we act like an insurgency. Our teams are built to operate creatively, to adapt, experiment and adopt what works in the environment or situation they’re in. 

• Compassion.  We stand by our people and are sensitive to those we work with. People are the story, whether in front or behind the camera. We can’t do it without them. We must look after our own while being worthy enough to share the voices of the vulnerable.

• Courage.  It goes without saying that we’ll match the physical courage of our clients and subjects to go where the story is. We owe it to those doing the hard yards to tell their story properly. This also means having the moral courage to be an honest partner and fight for the right strategic outcome. 

• Calibre.  Our work deserves the very best people. We’re proud of what we are doing here. We aren't trying to sell ‘things’ to people who don't need them. We believe our work can make a real impact – and that demands true excellence. It demands people of the highest calibre.